#Wechat for web page code#
Most of them will be more likely to buy from you if you have a QR code at your physical business outlets. The Chinese in China are so used and comfortable with WeChat minisites that it is almost impossible for brands not to have one – they always expect your content to be freely available and organised in WeChat minisites. You can also include both English and Mandarin Chinese in these WeChat minisites in case some of your customers prefer the English version or just want to check the English name for certain products or services that you offer.
#Wechat for web page update#
Having a WeChat minisite easily enables you to push out content that are relevant to your audience and engage them with useful information about your industry or topics of interest in the form of articles, images or videos, and also allow you to update your customers with discounts, events, offers and contests or promotions. Your minisite can also be accessed from outside WeChat or any web browser and you can also link out from other social media sites to tap into China’s web traffic. You could include important pages such as a home page with an introduction of your brand, a page about your products and/or services or product catalogue and a Contact Us page. Through greeting cards, interactive brochures, location-based games, social fitness trackers, stickers, giveaways and contests, businesses are increasingly engaging with their users through these H5 sites.įor all these to work seamlessly, WeChat has an inbuilt browser to make your customers feel like they are visiting pages within the app when in fact they are actually browsing separate web pages that are hosted externally.Įach WeChat minisite has altogether 3 main menus and each menu has 5 sub-menus. Often, brands make use of minisites to engage users in marketing campaigns and encourage them to share them through their individual Moments platform. Often sitting on separate servers from WeChat, you can link your site to a series of auto-responses, messages, live chat function, menus, content etc., all using the content management system of your WeChat account.
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